For over 40 years, we've been making your products shine at the point of sale by writing stories that are lived, exchanged and shared.
See the achievementsWe support the biggest supermarket brands in their sales strategy, transforming every marketing action into a growth lever.
We maximize the visibility of your products in-store thanks to strategic positioning, optimized layout and fluid replenishment.
Our animation, street marketing and roadshow campaigns capture your prospects in strategic locations, boosting your brand awareness and building customer loyalty.
We deploy qualified sales teams to represent your brand in the field, optimize your product presence and maximize your sales.
Bringing a Netflix series out of the screen, transforming train stations into experiential spaces, creating an event around a tasting in a shopping mall... Here's how we bring your brands to life in the field.
2025
With RMA, L'Oréal turns the return of unsold goods into a lasting success.
See the L'Oréal project
2025
When the cult series Stranger Things comes out of the screen and into the store.
See the Netflix production
2025
How RMA transformed the summer of 500 stores with ice creams that melt with pleasure!
See the Ferrero project
2025
RMA signs the lightning launch of Feastables, MrBeast's chocolate brand, throughout France.
See the realization Feastables (MrBeast)
2024
Idhéa and RMA, a successful recipe for combining visibility and taste buds.
See the Idhéa project
2023
RMA takes SNCF Connect to the heart of 5 stations in France.
See the SNCF Connect projectRMA relies on the solidity of the ORA Group, the leading independent family-owned group within SORAP, the benchmark professional organization in the outsourced sales relationship sector.
Present in 7 strategic cities, we deploy our teams throughout mainland France and support brands well beyond its borders: in Belgium, Luxembourg, the Netherlands and as far afield as La Réunion.
Choosing RMA means joining an adventure that began in 1986, when a family business set out to revolutionize field marketing in France.
Proximity is part of our DNA: being there, in the right place, at the right time, to make the difference where it all counts.
Present throughout France, we bring brands to life close to consumers, transforming every in-store presence into a genuine performance lever.
Each mission is conceived as a complete experience: from brief to execution, everything is orchestrated with method, precision and commitment to generate a lasting impact.
Discover our history
Since our creation in 1986, people have been at the heart of everything we do.
Our teams, customers and partners share the same conviction: success is born of trust, proximity and commitment.
We believe in nurturing and developing talent, while cultivating the rigor, quality and attention to detail for which RMA is renowned in the field.
Responsible field marketing aligned with today's challenges.
Ecovadis Platinium certified and 100% compliant with SORAP audits, RMA takes action every day to reduce its environmental impact: digital tools to limit travel, eco-responsible point-of-sale displays, solar-powered production, selective sorting, professional equality and continuous carbon monitoring.
Because more responsible land also means more sustainable land.
Our regional delegation enables us to act quickly, as close to the field as possible, with local teams who are trained, involved and in direct contact with your sales forces.
Beyond the numbers, it's our customers' experiences that speak for us.
"RMA has been with us for several seasons now, assembling barbecues in numerous French DIY stores. With communication in English and German, our partnership is working better and better, and in RMA we've found a true partner thanks to whom we can approach each new season with ever greater serenity."
"For over 10 years, we've called on RMA to meet our merchandising needs in supermarkets. A relationship of trust has been established, thanks to the reliability, responsiveness and regular feedback of its teams. RMA has been able to adapt to changes in the retail sector, and thus meet our demands and our customers' expectations as closely as possible."
"Since 2017, we have been working with RMA to develop our Carte Noire and Lavazza brands in Retail. RMA is a trusted partner that helps us meet our commercial challenges, both on and off the shelf. Our relationship is based on shared values: people, sharing, challenge, expertise and excellence. Thanks to our regional organization, together we strengthen our presence in the field. RMA adapts to our requirements with new tools and processes."
"For several years now, RMA has been helping us organize our annual station tour, dedicated to promoting and educating passengers about the many services offered by SNCF Connect. A single manager guarantees perfectly controlled logistics, while the hosts and hostesses recruited by RMA's teams reinforce our presence in the field to inform travelers and gather their opinions. "
"Thanks to RMA's extraordinary responsiveness, we deployed our project in over 1,000 points of sale in France in just three days. A remarkable performance, a true demonstration of their operational efficiency."
"RMA is an important partner in our business. Its expertise, proven in the recruitment of GMS merchandisers, helps us on a daily basis to anticipate and animate, at best, our seasonal campaigns over Easter and Christmas. We're delighted to be working together!
Got a question? Our team is at your service!
Would you like to strengthen your in-store presence, launch a new event or outsource part of your sales force?
We'll get back to you as soon as possible to discuss your needs and offer you customized support.
All over France, we're looking for dynamic, motivated people to join our field & support teams.
Whether you're an animator, promoter or merchandiser, RMA offers you the opportunity to take on new challenges and participate in stimulating projects alongside the biggest brands.
News, trends and highlights: keep up to date with everything that's happening at RMA.
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