About us
RMA, the benchmark for field marketing in France.
Born of a family history and strong links with the retail sector, RMA helps brands grow closer to their consumers.
For almost 40 years, we've been activating their point-of-sale presence with exacting standards, commitment and precision.
Bringing your brand to life where it all counts: in the field.
We believe that performance is built in the field, where brands meet their consumers.
For us, every point-of-sale presence is an opportunity for action: to make your products visible and desirable.
Thanks to our local teams and expert field logistics, we can deploy your merchandising,promotion and sales force operations with responsiveness and rigor, anywhere in France and abroad.
- N°1 in merchandising in France
- Leader in seasonal operations
- Multi-channel coverage: supermarkets, DIY stores, hypermarkets, garden centers, convenience stores, pharmacies, tobacconists...
From brief to performance: RMA efficiency.
Each mission is unique, but our demand remains the same: operational excellence.
We've built an agile method based on responsiveness, rigor and measurement. From preparation to analysis, every step is designed to maximize the visibility, consistency and ROI of your field marketing actions.
RMA, a long-standing within the ORA Group.
RMA relies on the solidity of the ORA Group, the leading independent family-owned group within SORAP, the benchmark professional organization in the outsourced sales relationship sector.
Present in 7 strategic cities, we deploy our teams throughout mainland France and support brands well beyond its borders: in Belgium, Luxembourg, the Netherlands and as far afield as La Réunion.
A human adventure, responsible and collective adventure.
A hands-on player and a family business, RMA takes action every day to combine performance and responsibility.
Our CSR approach is part of a sustainable vision based on three essential pillars: people, the environment and ethics. Because a more responsible field also means a more sustainable future for our teams, customers and consumers.
- Digital employee portal
- Optiway in-house training organization, Qualiopi certified
- Creation of the "Merchandiser" CQP and certification courses
- Gender equality index
- Active disability policy
- 670 photovoltaic panels installed on the RMA site
- Paperless policy and complete dematerialization of processes
- 5-stream selective sorting and reuse of logistics boxes
- Carbon monitoring (GHG assessment, energy/fuel consumption reporting)
- Raising team awareness of eco-driving and eco-gestures
- SORAP member since 1991, 100% compliant with annual audits
- Signatory to the anti-corruption charter and code of good practice
- Personal data protection and RGPD compliance
- Regular training in ethics and IT security
Labels that give meaning to our actions.
EcoVadis Platinum label, a symbol of strong commitment.
RMA is proud to have been awarded the Platinum EcoVadis label in 2025, the highest distinction in corporate social responsibility, which places our company among the top 1% of the most committed players.
This accolade recognizes our concrete actions for a more sustainable terrain: responsible mobility, ethical purchasing, inclusion and reducing our carbon footprint.
Energy optimization of sites, 670 solar panels installed, "zero paper" policy and selective sorting throughout the company.
Inclusive recruitment, active disability policy, gender equality and ongoing training via our Qualiopi-certified organization.
Signatory of the SORAP charter, anti-corruption charter, RGPD compliance and transparency at every stage of our field services.
Committed partners, in-house logistics and short supply chains: a controlled, responsible approach at every stage.
A family story, a mission in the field.
Nearly 40 years of excellence at the service of brands.
Since its creation in 1986, RMA has embodied entrepreneurship and innovation in operational marketing.
From its beginnings in the Drôme region to its current European expansion, every step of the way bears witness to a unique ability to anticipate market needs and turn challenges into growth opportunities.
Our story continues, with you, in the field.
All these years have forged much more than expertise: they have forged a conviction. It's in the field that the greatest successes are built.
Listening, high standards and responsiveness guide each mission, supported by teams who are close to the field and proud to represent the brands they work with.
At a time when consumption patterns are changing and points of sale are reinventing themselves, RMA continues to innovate to imagine the field marketing of tomorrow: more agile, more connected, more responsible.
What if we were to write the rest of the story together?